Sunday, May 20, 2018

DIBRUGARH UNIVERSITY - B.COM 6TH SEMESTER: SMALL BUSINESS MANAGEMENT IMPORTANT QUESTIONS AND MULTIPLE CHOICE QUESTIONS

Small Business Management Important Questions for Upcoming Exams (May’ 2019)

Unit – 1: Introduction to Small Business Enterprises
Q. Define a Small Enterprise in Indian Context. What are various types of micro and small enterprises? 2015, 2017
Q. What are the characteristics of small business enterprises?  Explain the role (rationale) of small enterprises in the development of a nation.                            2014, 2016, 2018
Q. Examine the problems faced by the small scale industries in North-East India and suggest measures for their solution.              2014
Q. Define a Micro Enterprise in Indian Context. What are its characteristics? Write the rationale behind Micro Enterprises.
Q. Write a brief note on features of Micro, Small and Medium Enterprises Development Act, 2006.       2016
Q. Explain the Industrial Policy of the government of India towards promotion and management of Micro and Small Enterprises in North East India.                 2015, 2018
Q. Explain the relationship and difference between Large and Small Enterprises                             2017
Unit – 2: Plant Location and Plant Layout
Q. What do you mean by Plant Location? What is the importance of Plant Location for a small enterprise? Point out the important factors which an entrepreneur should consider to determine the plant location of a plant.   2015, 2017
Q. What is Plant Layout? What is the importance of Plant Layout? Explain the factors that influence the plant layout. Point out the major objectives of Plant Layout.                 2016
Q. What are various stages in new product development process?                         2018
Q. What is Quality Control? Mention its objectives. Discuss its importance and point out its major advantages.                2016,
Q. What are various quality control methods? Explain them briefly.       2018
Q. What is technical know-how? What is its importance? Write a brief note on government initiatives for technological up-gradation of small manufacturing enterprises.                           2015, 2017
Q. What is Production Planning and Control? What are its objectives? Point out various stages in Production Planning and Control.
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Unit – 3: Financial Management
Q. What is Working Capital? What are its importance? Explain its role in Small Business Enterprise.      2015
Q. What are various types of Working Capital? Point Out the various factors that influence the size of working capital.  2014, 2016, 2018
Q. Explain the various sources of working capital of Small business enterprises.                              2014, 2016, 2018
Q. What is fixed capital? Explain the various sources of fixed capital of Small business enterprises.                       2017
Q. Discuss the various financial requirements in a small-scale enterprises.                         2015, 2017
Q. Write short notes on: NEFDi, SIDBI, National Small Industries Corporation, Gross working Capital Vs. Net working Capital, Operating Cycle
Unit 4: Marketing Management (Two Questions expected from this chapter)
Part A (One Question)
Q. Define Marketing. Discuss the marketing problems faced by the small and micro enterprises in India.  2015, 2017
Q. What is marketing mix? Explain 4 p’s of marketing.
Q. What is Marketing Segmentation? Explain the significance of market segmentation for small-scale enterprises. 2016
Q. What is packaging? Explain the role and functions of packaging?                        2018
Q.What is pricing? Discuss the factors influencing the pricing decision in a small business enterprises.                2014, 2018
Part B (One Question)
Q. What do you mean by channels of distribution? Explain the different types of channels used by the small business enterprises for various products including ancillarization.                           2016, 2018
Q. What do you mean by marketing management? Discuss its functions.                             2018      
Q. What is Sales Promotion? What are its various types? Distinguish between salesmanship and advertising.
Q. What is advertising? Explain its significance and limitations.                                2017
Q. What is meant by market assessment? Why is it needed for small-scale enterprises? What are the common methods used for market assessment?                 2015
Q. What is Marketing Information System? What are its components? Explain its functions and advantages.
Q. Write short notes on: Market Research and Brand vs. Trade mark

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