Dibrugarh University - Semester II - Business Communication II SyllabuD [Both Old and New Course]

Course No. 201 - NEW COURSE
(For B.Com.General And Six Speciality Courses )
Marks: 80
Hours: 40

Objective: The objective of this course is to develop effective business communication skills among the students.

Course Contents:

Unit I: Report Writing: Introduction to a proposal, short report and formal report, report preparation.  20: 10 hrs

Unit II: Oral Presentation: Principles of oral presentation, factors affecting presentation, sales presentation, training presentation, conducting surveys, speeches to motivate, effective presentation skills.                  20: 10 hrs

Unit III: Non Verbal Aspects of Communicating Body Language: Kinesics,  Proxemics, Para language, Effective listening, Principles of effective listening; Factors listening exercises; Oral, Written and Video session.                       20: 10 hrs

Unit IV: Interviewing Skills: Appearing in interviews; Conducting interviews; Writing resume and letter of application.     20: 10 hrs

Text and Reference Books:
1. Balasubramanyum: Business Communication; Vikash Publishing House, Delhi.
2. Kaul: Business Communication: Prentice Hall, New Delhi.
3. Kaul: Effective Business Communication; Prentice Hall, New Delhi.
4. Bezborah, P. & Mahanta K., Business Communication, Kalyani Publisher.
5. Bovee : Business Communication Essential, Pearson, New Delhi.
6. Chaturbedi/Chaturvedi: Fundamentals of Business Communication, Pearson, New Delhi. 

Total Marks: 100 (End Sem 80 + IA 20)

Unit – I: Business Letters and Memo Fromats
Appearance request letters, Business letters, persuasive letters, sales letters, collection, letters, office memorandum.

Unit – II: Writing skill
Planning business messages, Rewriting and editing, the first draft, Recostructing the final draft.

Unit – III: Report writing
Introduction to a proposal, short report and final report, report preparation.

Unit – IV: Interview skill
Appearing in interviews, conducting interviews, writing resume and letter of application.

Unit – V: Group discussion
Mock interviews, seminars, effective listening exercises, Individual and group presentations.

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