B.Com First Year Question Papers (Distance): Business Communication' 2016

Paper: 101
(Business Communication)
Full Marks: 90
Time: 3 hours
The figures in the margin indicate full marks for the questions

1. Select the correct alternative: 1x5=5
  1. The response received to a message is called
  1. Encoding.
  2. Feedback.
  3. Channel.
  1. Upward and downward flow of message constitute
  1. Vertical communication.
  2. Horizontal communication.
  3. Diagonal communication.
  1. A business letter should be based on
  1. I attitude.
  2. You attitude.
  3. We attitude.
  1. The conclusion of a report is ____ in nature.
  1. Derivative.
  2. Suggestive.
  3. Creative.
  1. Interview is a/an ____ conversation between the interviewer and interviewee.
  1. Casual.
  2. Informal.
  3. Formal.
2. Find out which statement is ‘true’ and which one is ‘false’: 1x4=4
  1. The receiver and the decoder of a message are one and the same person.
  2. Informal Communication takes place within organizational hierarchy.
  3. Post writing of a message involves two steps-editing and correction.
  4. Data transmission through e-mail is both instantaneous and cost effective.
3. Write answers to the following questions within 100 words each:
  1. What do you mean by a communication model? 3
  2. List three barriers to effective communication. 4
  3. Mention any four usual occasions for writing good newsletters. 4
  4. Show the differences between a report and proposal. 4
  5. Write a short note on video conferencing. 4
4. (a) Define Communication. Explain various forms of Communication. 2+6=8
(b) Write a note on Audience Analysis. 5

(c) What is the importance of communication in business. 5
(d) Explain the elements of communication process. 8
5. (a) Describe briefly the communication network of a modern business organization. 13
(b) Write short notes on: 7+6=13
  1. Group discussion and
  2. Seminar.
6. (a) What are the three stages in writing a business message? Describe each step briefly. 3+9=12
(b) Assume you are the Regional Manager, United Bank of India, Dibrugarh Region and draft a memo instructing all employees of your office to collect TDS Form 16 for the FY 2015-16 and e-file their Income Tax Returns for the AY 2016-17 latest by 31st July, 2016 to avoid penalty. 12
7. (a) What do you mean by a short report? State briefly the characteristics of a report. 3+10
(b) Distinguish between a speech and a presentation. State briefly the characteristics of a good speech. 3+10=13
8. (a) Show the differences between verbal and non-verbal communication. Write a detailed note on Proxemics as non-verbal spatial language. 4+8=12
(b) What do you mean by ‘international communication’? Briefly explain the inter-cultural factors that affect interactions and communication in the global business. 3+9=12