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Tuesday, December 18, 2018

Dibrugarh University - B.Com 4th Semester: International Business Environment Syllabus

(For B.Com ( Int. Business and e-commerce))
Marks:80 Hours: 40
Objective: The objects of this course are to be acquainting students with international business environment and its impact on foreign market operations of a firm.

Course Contents:
UNIT-I: International Business Environment – An Overview: Nature, Importance, and scope; Environment analysis – economic, geographic, socio-cultural, Commercial, Legal, and Political environments.            20 : 10 hrs

UNIT-II: Theoretical Foundations of International Business: Theories of International trade; Gains from International trade; Balance of Payments analysis.               20 : 10 hrs

UNIT-III: Foreign Investment: Types, motives and effects; Present structure of foreign direct investments. Multinational Corporations (MNCs): Nature, role, type and operations; Policy towards MNCs; Transfer of technology.                 20 : 10 hrs

UNIT-IV: Regional Economic Integration: Forms of integration, Regional economic groupings in practice –EU, NAFTA, ASEAN, SAARC, and SAPTA. International Economic Co-operation, Institutions and Agreements: WTO; World Bank; IMF; UNCTAD; GSP; Commodity Agreements.            20 : 10 hrs

Text and Reference Books:
1. Daniels, John D., and Radebaugh, Lee H: International Business Environment and operations; Addison Wesley Pub. Co. Massechusets.
2. Cateora, Philip: International Marketing; Richard; Richard D. Irwin, lllinois.
3. Sodersten BO: International Economic Relation: Prentice Hall, NJ.
4. Hodgson, John S. Nand Herander, Mark G.: International Economic Relation; Prentice Hall, NJ.
5. Bhalla V.K.: International Business; Anmol Publications, New Delhi.
6. Parvez Asheghian , Bahaman Ebrahim: International Business; Harper Collins, London.
7. Peter H. Lindert: International Economics; Richard D. Irwin, lllinois.

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