Thursday, June 06, 2019

Dibrugarh University B.Com 6th Sem: Small Business Management Question Papers (May'2019)


2019
(May)
COMMERCE
(General)
Course: 604
(Small Business Management)
Time: 3 hours
The figures in the margin indicate full marks for the questions
 (NEW COURSE)
Full Marks: 80
Pass Marks: 24
1. (a) Write True or False:                   1x4=4

1)         Small-scale industries are labour intensive.
2)         Most of the small-scale industries are managed by one person.
3)         Product design is very significant in marketing management.
4)         Small-scale industries are not suited for creating of employment.
(b) Fill in the blanks with appropriate words:                      1x4=4
1)         Innovation is important in modern times because of _______.
(stiff competition/marketing)
2)         The first step for product planning is _______.
(field study/idea generation)
3)         Small-scale industries _______ raise loans from the commercial bank.
(can/cannot)
4)         The Micro, Small and Medium Enterprises Act was passed in the year _______.
(1986/2006)
2. Write short notes on (any four):              4x4=16
a)         Characteristics of small business enterprises.
b)         Rational behind the development of small-scale industries.
c)          Quality control technology for small-scale industries.
d)         Sources of working capital in small business.
e)         Market segmentation.
f)          The features of a good packaging.
3. (a) Describe the major problems faced by the small-scale industries in India.       11
Or
(b) Describe in brief the different types of micro, small and medium enterprises and their distinctive features.              11
4. (a) What do you understand by plant location? Discuss the different factors to be taken into consideration while selecting the location of an industrial unit.        2+9=11
Or
(b) Explain the various stages involved in deciding the product design of a new product.            11
5. (a) What is fixed capital? Discuss the various sources of raising fixed capital in small enterprises.            2+9=11
Or
(b) “Working capital is the life blood of an enterprise.” Do you agree with this statement? Give arguments.     11
6. (a) Discuss the various marketing problems faced by the micro and small enterprises.  11
Or
(b) State the various factors that should be considered while fixing the price of a product.        11
7. (a) Discuss the factors that should be considered by the marketer in the selection of a distribution channel.    12
Or
(b) What is salesmanship? Discuss the objectives and benefits of salesmanship.      2+10=12
(OLD COURSE)
Full Marks: 80
Pass Marks: 32
1. Write True or False:                       1x8=8
a)         The small-scale industries are financed by the Central Government.
b)         Small-scale enterprises are managed by the Government.
c)          The Small Industries Service Institutes (SISIs) are set up to provide consultancy and training to the small business owners.
d)         Advertising is a stage of product development.
e)         Market promotion is an internal problem of the small business enterprises.
f)          Small-scale industrial enterprises are capital intensive.
g)         The first step for product planning is renewal of product.
h)         Political instability is an external cause of industrial sickness.
2. Write short notes on (any four):          4x4=16
a)         Characteristics of small business enterprises.
b)         Features of the Micro, Small and Medium Enterprises Act, 2006.
c)          The factors for selecting the location of an industrial unit.
d)         Marketing elements or mix.
e)         Significance of working capital.
f)          Characteristics of advertisement.
3. (a) Discuss the different types and characteristics of small-scale enterprise.       5+6=11
Or
(b) Discuss the role of small-scale industries in the context of Indian economy.       11
4. (a) Describe the various quality control methods that can be used for small-scale industries.   11
Or
(b) Discuss the various stages of new product development.        11
5. (a) Write a note on the sources of fixed capital for small-scale industries.   11
Or
(b) Discuss the determinants of working capital in small business enterprise.       11
6. (a) What do you mean by marketing management? Discuss its functions.          3+8=11
Or
(b) What is packaging? Explain the role of packaging in marketing.      2+9=11
7. (a) Discuss the causes of sickness of small-scale industries and suggest the measures for its remedies.                   6+6=12
Or
(b) Explain the concepts of installed capacity and idle capacity.         6+6=12

***


No comments:

Post a Comment

Kindly give your valuable feedback to improve this website.

Popular Posts for the Day