ASSAM UNIVERSITY SYLLABUS (NON - HONS): E-Commerce (4th SEM - CBCS PATTERN)

B.Com: Semester IV

Paper B.C. 4.4: E-Commerce

Marks: 100

Lectures: 52, Practical: 26

Theory: 70

Practical: 30

Internal Assessment -20

Term End Exam - 50

Marks: 100

Lectures: 40, Practical Lab 26

Objective: To enable the student to become familiar with the mechanism for conducting business transactions through electronic means.

Contents:

Unit 1: Introduction

8 Lectures                       14

Meaning, nature, concepts, advantages, disadvantages and reasons for transacting online, types of E-Commerce, e-commerce business models (introduction, key elements of a business model and categorizing major E-commerce business models), forces behind e-commerce.

Technology used in E-commerce: The dynamics of world wide web and internet (meaning, evolution and features); Designing, building and launching e-commerce website (A systematic approach involving decisions regarding selection of hardware, software, outsourcing vs. in-house development of a website).

Unit 2: Security and Encryption and IT Act 2000 and Cyber crimes

6 Lectures                                     14

Needs and concepts, the e-commerce security environment: (dimension, definition and scope of e-security), security threats in the E-commerce environment (security intrusions and braches, attacking methods like hacking, sniffing, cyber-vandalism etc.), technology solutions (Encryption, security channels of communication, protecting networks and protecting servers and clients).

IT Act 2000: Definitions, Digital signature, Electronic governance, Attribution, acknowledgement and dispatel of electronic records, Regulation of certifying authorities, Digital signatures certificates, Duties of subscribers Penalties and adjudication, Appellate Tribunal, Offences and Cyber-crimes.

Unit 3: E-payment System:

8 Lectures, 4 Practical Lab                   14

Models and methods of e-payments (Debit Card, Credit Card, Smart Cards, e-money), digital signatures (procedure, working and legal position), payment gateways, online banking (meaning concepts, importance, electronic fund transfer, automated clearing house, automated ledger posting, risks involved in e-payments.

Unit 4: Online Business Transactions:

8 Lectures, 4 Practical Lab                         14

Meaning, purpose, advantages and disadvantages of transacting online, E-commerce applications in various industries like {banking, insurance, payment of utility bills, online marketing, e-tailing (popularity, benefits, problems and features), online services (financial, travel and career), auctions, online portal, online learning, publishing and

entertainment} Online shopping (Amazon, Snapdeal, Alabama, Flipkart etc.)

Unit 5: Website Designing

18 Practical Lab                           14

Introduction to HTML; tags and attributes: Txt Formatting, Fonts, Hypertext Links, Tables, Images, Lists, Forms, Frames, Cascading Style Sheets.

Practical – 30

Practical will be given from Unit-3, 4, and 5

Suggested Readings:

1. Kenneth C. Laudon and Carlo Guercio Traver, E-Commerce, Pearson Education.

2. David Whiteley, E-commerce: Strategy, technology and Applications, McGraw Hill Education

3. Bharat Bhaskar, Electronic Commerce: Framework, Technology and Applications, 4^th Ed, McGraw Hill Education.

4. PT Joseph, E-Commerce: An Indian Perspective, PHI Learning

5. K.K. Bajaj and Debjani Nag, E-commerce, McGraw Hill Education

6. T.N. Chhabra, E-commerce, Dhanpat Rai & Co.

7. Sushila Madan, E-Commerce, Taxmann