Notice: Permanent Shutdown of Online Services

Dear Students, Readers, and Subscribers,

I am writing this final update to formally announce the permanent shutdown of all my online teaching services, website updates, and YouTube content.

Over the past months, I have faced severe financial difficulties. I reached out to our community for support to help keep these online services running. Unfortunately, apart from two dedicated students—to whom I extend my heartfelt gratitude—I received no support from the wider audience.

Final Decision: Consequently, all online operations, classes, and new study content for AHSEC/ASSEB Class 12, Dibrugarh University, and other online courses are now permanently discontinued.

Maintaining online platforms requires substantial time, effort, and personal resources, which is no longer sustainable under current circumstances.

Going forward, I am completely shifting my focus to my personal academics—specifically preparing for my CMA Final Examination in December 2026. Directing my time toward my studies is necessary for my professional growth and long-term stability.

A sincere thank you to the two students who offered their support during a difficult time, and to everyone who has benefited from or supported this platform over the years. Existing published material will remain accessible on the site as an archive for your reference.

I wish all of you the very best in your academic journey and future careers.

Warm regards,
Kumar Nirmal Prasad

Marketing Management Question Paper Nov-Dec 2015, Dibrugarh University M.Com Final Year (Distance)

byKumar Nirmal Prasad - 0

Marketing Management Question Paper Nov-Dec 2015
Dibrugarh University M.Com Final Year (Distance) 
COMMERCE
Paper: 202 (Marketing Management)
Full Marks: 80
Time: 3 hours

The figures in the margin indicate full marks for the questions

1. (a) Discuss about the Tasks and Philosophies of Marketing management.                          16
Or
(b) What is marketing system? What are its components or sub-systems?                        7+9=16


2. (a) Discuss the steps involved in Consumer Decision making process.                            16
Or
(b) What is Marketing Information system? Discuss the need for an orderly ongoing marketing Information system. 8+8=16

3. (a) Define Product Planning and Development. Describe the stages in Product Planning process.          8+8=16
Or
(b) Describe the various internal and external forces that influence the pricing strategy of a firm.     16
4. (a) Comment on the role of distribution channels in marketing and distribution.            16
Or
(b) Explain the process of Communication in marketing. Give illustrations.                        16

5. Write a brief note on any four of the following:              4x4=16
a)            Factors affecting marketing environment.
b)            Product Differentiation.
c)             Benefit Segmentation.
d)            International marketing.
e)            Rural marketing.
f)             Relationship marketing.
g)            Service Versus Social marketing.
h)            E-marketing.

👉FINAL YEAR: 202 - Marketing Management Question Papers


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