Business Environment Question Paper June 2025 [Dibrugarh University BCOM 4th SEM NEP Syllabus]

Business Environment Question Paper June 2025
Dibrugarh University BCOM 4^th SEM NEP Syllabus

COMMERCE (Core)

Paper: COM (FIN/MKT/BNI/HRM)

Full Marks: 60 Time: 2 hours

The figures in the margin indicate full marks for the questions.

1. (a) Fill in the blanks: 1×4=4

(i) The full form of LPG in the context of economic reforms is ________.

(ii) A company's value system is also known as ________.

(iii) McDonald's is a ________ business model.

(iv) ________ is the dynamic and virtual space that connects the different computer systems.

(b) Write True or False: 1×4=4

(i) A key micro-environmental factor affecting businesses in Guwahati, Assam is the local customer base and their purchasing power.

(ii) Building brand value is the foundation of your business's long-term success.

(iii) Artificial intelligence technologies are not emerging trends in business concepts.

(iv) The Information Technology Act was enacted in India in the year 2001.

2. Answer any four of the following in short: 3×4=12

(a) Differentiate between micro- and macro-environment with examples.

(b) Explain the impact of digitalization on Indian businesses.

(c) Explain the importance of human resource management in shaping a company's internal environment.

(d) Differentiate between e-commerce and digital economy.

(e) Discuss the scope of cyber laws in India.

(f) Write on financial scams and its impact on the business environment.

3. (a) Discuss in detail the meaning, scope and characteristics of the business environment. (10)

Or

(b) Describe the impact of liberalization, privatization, globalization and digitalization on Indian businesses. (10)

4. (a) Examine how a strong brand image and corporate reputation contribute to long-term success. (10)

Or

(b) How do suppliers, customers and market intermediaries collectively shape a company's external environment? (10)

5. (a) Discuss in detail the advantages and limitations of franchising, aggregators and outsourcing (BPO and KPO) with examples. (10)

Or

(b) Evaluate the effectiveness of business process outsourcing (BPO) and knowledge process outsourcing (KPO) in enhancing business operations. (10)

6. (a) Discuss the importance and challenges of cyber laws in regulating cyberspace. (10)

Or

(b) Discuss the role of certifying authorities and their significance under the IT Act. (10)

*****************